techali
Technology and innovation are the areas which ignite me...My posts will be my view on the upcoming technologies in many industry verticals!!
Sunday, November 14, 2010
Telecom - The coming times..
Monday, November 30, 2009
TATA DoCoMo comes up with its innovation of Japan
Wednesday, November 25, 2009
FW: Volswagon innovation in advertising
Something that was eye catching was that there is a small car that is moving on the lines of the logo. The moving car lets you look at the ad again and again.
Similar to the ad i had seen one ad of shahrukh khans ads where he is playing the violin and his legs are moving. Again a very eyecatching way to intice the people seeing the ad.
Volswagon not only does its billboard ad but had recently come up with its holistic marketing communication platform. This also included ads on multiple papers of The Times of India showcasing the various mind blowing features of Volswagon.
Saturday, May 23, 2009
No Network indoors.......i have a solution!!!!
Whats the problem, is it with the phone? or the infrastructure you are in? or the tower is too far.
What ever the cause of the problem may be, i have a solution.
Build a network inside the premises. i.e. a Cellular network that will take care of all your wireless needs inside your premises. Is'nt amazing!!!!!
Ya thats what i am dealing in now a days. IN BUILDING SOLUTION. I build you networks inside the premises so that there are no more dropped calls in your premises, quality of service increases and satisfied customer (employee, guest, visitor). This solution can be put in any infrastructure i.e. Hotels, Malls, commercial building and residential areas.
The infrastructure supports all the the current celluar technologies like GSM and CDMA and would would also support future upcoming technologies like WiMax and WiBro. i.e. all Wireless signal in the range of 0 to 4.5GHz can be supported in the same infrastructure. And whats truely more impresive is that we do it free of cost for you.
If are a victim of this wireless incapability call me at 9820661151 or write to me at aliasgaryn@gmail.com and i will fix up the problem for you.
Friday, February 20, 2009
Management of Technology and Acquisition - Femtocells
Do check out the presentation that was prepared for one of the subjects of Technology Management.(click on the title)
The presentation takes you through the variuos methods in which mobile communication can take place, what is femtocells and the key technology related issues that this technology faces with respect to India.
Do feel free to contact me in case of any suggestion and queries.
A Research in the field of Mobile Phones and the defects that occur in them with repect to the Indian Context
You can see the complete research in the form of presentation at the above link.
Or write to me for the complete study at aliasgaryn@gmail.com or jai.awatramani@gmail.com
Friday, February 6, 2009
Hi Technology Marketing Part 1
The term “high technology” is a catchall category that includes any product manufactured with some type of an advanced technology, from razor blades or athletic shoes, to sports cars, to long-range missiles. Furthermore, high technology can also apply to many categories of services. In any case, technology is not the only characteristic and discriminating feature of these products. When asked about the main characteristics of high-tech products, marketing managers are mostly concerned with some distinctive characteristics that pertain specifically to high-tech products.
When we talk of high technology in telecommunications we are not only talking about the products but also about the services offered by the technology providers. Viz. Relaince may provide a data card to access the internet but what is the use if the customers are unable to access the internet i.e. they are deprived of the basic service that the data card is meant for.
Hence high technology services are also very essential for telecom companies becasue
They are intangible.
Their ownership is not transferred at the time of the purchasing.
Customers are associated with them.
They are location independent but time dependent.
They are relatively homogeneous so they can quality controlled.
They cannot be easily demonstrated before purchasing.
A cell phone is a high technology product because it contains different parts:
A tiny microphone
A speaker
An LCD or plasma display
A keyboard
An antenna
A battery
A circuit board
The circuit board itself—the central part of the system—includes various components:
The analog-to-digital and digital-to-analog conversion chips.
The Digital Signal Processor (DSP)—a highly customized processor— which handles all the signal compression and decompression at about 40 MIPS (millions of instructions per second).
The microprocessor (Ericsson phones use an ASIC version of the Z-80) and memory handle all of the housekeeping chores for the keyboard and display, deal with command and control signaling with the base station, and also coordinate the rest of the functions on the board.
The radio frequency (RF) amplifiers handle signals in and out of the antenna.
The RF and power section handles power management and recharging, and also deals with the hundreds of FM channels.
Thirty years ago, all of that technology would have filled the entire floor of an office building. Today it fits into a compact device that fits in the palm of the person using it. That’s the power of technology in the telecommunication sector.
Moore’s Law does not seem to apply exactly to telecommunication technology, since speeds are doubling on optical fibers every 12 months, and are now approaching 1 terabyte per second
One of the characteristic of a high-tech product is its innovative quality. It should bring a (usually) radical change to a market where one new product will drive away others. E.g. IPTV and Satellite TV is changing the way TV was being viewed by the people through the cable operators. This was possible because the radical innovation in the evolution of the technology for television over the internet protocol and the interactivity controlled features in Satellite Television.